Reaching academic scientists
Reaching academics calls for identifying the scientists a writer wants to work with and the channels they use.
Writers seeking academic clients should first identify which scientists they want to contact. Scientific Facebook groups are a possible place to offer services, supported by a Facebook page and, for writers willing to pay, sponsored advertisements. Other possible routes are major associations, conferences and referrals from previous collaborators.
Writers should consider how a scientist would look for a writer or editor; a web search is a likely starting point. A website or blog should therefore appear in search results. For a more targeted approach to finding a particular scientist, a writer can telephone the relevant association or consult its pages.