Publications and Medical Communications

CME, continuing education, and training

Chapter 16 of 291 min read

Start with the learner and practice gap. Define desired outcomes and measurable learning objectives, then choose an instructional format capable of producing them. Develop evidence-balanced content and activities that require application, not only recognition.

Connect evaluation to the objective. A satisfaction score cannot prove practice change. Maintain independence, disclosure, and promotional boundaries according to the governing context. For field training, confirm approved claims and give learners practice using evidence accurately in realistic situations.